Grow Mills CNC through a Multi-channel digital strategy.
Mills CNC is an exclusive distributor for Doosan Machine Tools and one of the fastest-growing machine tool companies in the UK. Tony Dale and Ged Scully approached us with a desire to generate more awareness and enquiries online for both machine sales and their Training Academy.
Having researched Mills customers and their buying behaviours it was clear that we needed to target a niche audience and avoid the hobbyist market where there was a large volume of searches. We suggested a multi-channel digital marketing strategy including PPC, SEO, Email Marketing and Social, all to tie in with their already effective PR and offline marketing campaigns. The website was redeveloped from the ground up with a bespoke WordPress theme, designed to give a smooth experience across desktop, tablet and mobile.
Increase in traffic within the first 6 months, when compared to the same period in the previous year
Of pipeline business
years working relationship
Increase via callbacks