Go Batteries

“From the moment we had our first meeting I have been super impressed with the whole team at Auburn! Great to work with and full of fantastic ideas to push your business to new heights.”

Mark Reid Moore – Director of Go Batteries

Brief

Mark already owns and runs a successful offline business – a leading supplier and retailer of batteries in the midlands. While his existing business was solid and growing he had a desire to tap into the online market to expand his business beyond its regional reach. Mark’s original brief stipulated clearly that he was looking for a partner that had the skills and expertise to create a digital business and marketing strategy.

Solution

Right from the outset our focus was about how to develop a sound business process for delivering online sales with a low cost per acquisition. Part of this solution was to develop a new brand, Go Batteries and an ecommerce website capable of taking upwards of £1M worth of online sales. Integration was also key to minimise paperwork, passing orders directly through to Mark’s accounting system and generating invoices on the fly.