Tel: 01926 407766
Email: info@auburn.co.uk
Auburn Creative Ltd
Plato Close,
Warwick, CV34 6WE
Does your brand represent your organisations' personality, ethos and culture, does it convey a movement that people want to be part of, aspire to or be influenced by?
When organisations look at their brand and messages, too often the thinking is around what they want to say about themselves. We believe, however, that your proposition should really be based on what your customers are looking for and why your product and service is different or unique.
Buying decisions are often based on emotion, it’s how our brain works. So to create the right brand requires both a scientific approach, based on data and research and an artistic one, creating something your audience thinks is beautiful and aspirational. We work hard to ensure the message and visual elements of your brand are just right, allowing you to be positioned successfully against your larger, better-resourced competitors.
Every project starts with a brief, unpacking who you are, your culture, personalty and the audience that you want to influence. Once we have an understanding of the DNA of your organisation, we then get to work. Creative stuff, using old fashioned pencils and paper combined with more digital techniques, collating ideas, visual catalysts and typography, inspiration comes in many different forms.
We pull together a number of concepts initially, keen to get your feedback before the idea becomes too developed. We then progress the chosen concepts through to a finished state showing how your brand could be applied and used in different applications online and offline.
As a qualified Google Partner Agency you can be assured your SEO campaign will follow the correct protocols and guidelines. We do not exploit loop holes or use back door SEO techniques which can result in Google disavowing your site. We follow Google’s advice and guidelines however hard work it can be!
Our Google account team is also at hand to provide additional support, data and advice not just on paid campaigns but across all channels. This insight is not available to the general public, but only to Partner Agencies.
Based in two offices across the Midlands, we are centrally located within the UK and service a wide mix of businesses from large SMEs, to globally recognised organisations.
Latest branding blog posts from the team at Auburn Creative.
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